Capture Lab

Blud

First email

What to send, and what comes back.

The address

blud@capture-lab.com. Reply to any answer and it stays on the thread.

What to include

  • Where. An address, a Google Maps pin, or a parcel number.
  • The ask, if you have one.
  • Anything you were sent, attached.
  • What you want to know.

Starters

What happens

Right awayA note back, so you know it landed
Up to 45 minutesThe research and the model
ThenThe answer, on the thread, with the files attached

The answer

Same shape every time, opening with the number the deal turns on.

Subject

Sherron Rd | Initial Feasibility

Greeting

Hi Matthew,

The threshold

At $2.9M the site turns on finished value. Residual comes back around $400K, so it only works if finished lots clear $92K.

Key findings

Zoning: RR, Durham County. Needs a rezoning.

Sewer: No public layer covers this.

Files

sherron-rd-underwriting.xlsx

One CTA

Review Analysis

Sign-off

Best,
Blud

The subject names the deal. The answer is in the first line.